The guide acts as a helpful and concise resource to ensure that licensed premises have busy and successful events over the period of the FIFA World Cup 2026 tournament. 


It has been produced by the British Beer & Pub Association (BBPA) in partnership with UKHospitality, the British Institute of Innkeeping (BII) and the National Police Chiefs’ Council and is supported by the Institute of Licensing, National PubWatch, and Best Bar None.